Once again, I collaborated with pals from BlackVitamina on the design and animation of social media content for their “Convocatoria Anual 2021”, calling all emergent bands and musicians from Chile and South America to submit a single and have a chance to have it mixed, produced and mastered in Black Vitamina Studios by their team of engineers and music professionals, along with a strategic plan for the single. A project supported by Tunecore for which they needed social media content based on animations and statistics promoting the event.

I jumped in with little to no time and helped them by creating a set of blocky illustrations and a system built out of animated characters, musical instruments, patterns, abstract rhythmic shapes, and fonts with which I could play around, changing their order, scale and layers to build the short clips for social media. The guys of BV composed a punchy song which worked nicely with the visuals.

The outcome of the first call campaign was quite good. BV received lots of submissions and artists/bands showed great interest. They hosted the same event again in 2022 with the same success. You can check the songs and the campaign on their IG. 2021.

Client: BlackVitamina
Direction, Design & Animation: David Zamorano
Sound Design: BlackVitamina